Liquid Process Equipment is a solutions provider and equipment distributor for a wide variety of markets in the fluid industry. Some of the markets served include food, beverage, personal care products, industrial, chemical, pulp and paper, oil and fuel, and more. Liquid Process Equipment is one of the premier process solutions provider in Wisconsin and is a subsidiary of Holland Applied Technologies.

The Director of Sales is responsible for planning, organizing, directing and coordinating the activities of the sales function to effectively execute sales strategies that will maximize sales volume, drive targeted profitable growth and professionally develop the sales staff in Wisconsin. This includes Business Development, Sales and Customer Experience.

Job Responsibilities:

• Develop and implement comprehensive business strategies, and sales and marketing plans that complement the overall operating plan for the business unit.
• Develop the sales forecast and maintain accountability for sales goal achievement, including but not limited to respective key metrics and/or budget achievement.
• Direct a staff of sales and administrative personnel, including responsibility for hiring, training and performance coaching and management.
• Assist with new customer solicitation, bid preparation and customer retention strategies.
• Meet regularly with sales personnel to review sales activity funnel in Sales), customer retention and relationship activities, review sales performance compared to goal, production and training needs.
• Proactively contact assigned accounts to identify customer needs, changing requirements or potential issues and resolve accordingly.
• Participate with business unit leadership to develop and implement pricing strategy to meet Company objectives.
• Maintain an awareness of market behavior and competitive trends in designated market to anticipate changing customer needs; proactively manage customer base.
• Maintain a thorough knowledge of the Company’s available services, lines of business, pricing structures to assist sales personnel in particular selling circumstances as the need arises.
• Complete all required sales reports in a thorough and timely fashion.
• Review Customer Service Agreements for terms and conditions pricing, accuracy and other requirements.
• Manage a small team including but limited to Inside Sales and Outside Sales engineers
• Oversee the interviewing, recruitment, and training of business development personnel.
• Review current approach to business development and make changes where necessary.
• Assign sales quota and target to business development team and sales/marketing units.
• Ensure business processes and standards are in accordance with regulations and policies set by appropriate authorities.
• Attract, develop, motivate and coach high-performance sales teams
• Develop and drive optimized sales processes, creating improved sales efficiency
• Continuously evaluate local market competitiveness, developing strategy to meet new market demands.
• Manage sourcing of new accounts. Build and maintain relationships with customers and assist and direct team members in sourcing and growing customer base.

Qualifications:

• Bachelor’s degree in Business Management or Marketing preferred.
• At least 5-8 years of experience in a customer-facing role that includes identifying and addressing customer needs.
• Good communication skills; can effectively communicate to all levels of management, both internally and externally.
• Grasps concepts quickly and has good follow through skills; adheres to work schedule and follows through on challenges as they arise; maintains a positive outlook.
• Has the ability to identify the information needed to clarify a situation; seeks information from appropriate sources; has the ability to tackle a problem using a logical, sequential approach and can anticipate the implications of actions.
• Good written and verbal presentation skills.
• Is self-motivated; maintains a feeling of pride in work; has a strong work ethic and strives to achieve all goals; is competitive and has a strong drive to win; takes appropriate risks.
• Is high energy, friendly and engaging; has excellent leadership skills; ability to foster teamwork and enlist the support and participation of others.

Pay & Benefits:

The expected annual salary range for this role is $150-175k annually. Please note salaries are based upon factors including candidate skills, experience and qualifications, education, certifications, as well as market and business considerations. The range listed is just one component of our total compensation package for employees. Other factors include the following benefits: Medical insurance is available for full time employees and their dependents through Blue Cross Blue Shield. There are various options available including HSA and PPO plans. Similarly, dental, vision, and disability coverages are also available. The company provides full time employees with life insurance and offers employees the ability to purchase additional voluntary supplemental insurance as well. The Company also offers 401K with matching employer contributions along with a discretionary profit-sharing benefit to eligible employees. This position is also bonus eligible, which is based on company targets as well as individual performance targets.